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Still Looking? Three Reasons To Get On The Homeownership Train

According to the National Association of Realtors Affordability Index, qualified home buyers have more purchasing power today than at any time since 1970.

Here are several reasons that buyers who are on the fence should take notice before the train leaves the station:

1. The current 40 year buying advantage is a function of low interest rates and an oversupply of under-valued houses.  However, during the last several weeks interest rates have begun to trend upward.  So far, low prices have counter balanced higher interest rates, and it’s still homebuyer heaven out there.

2. There are serious potential tax savings for qualified buyers who make a purchasing decision soon. Make sure that your buyers are aware!

3. Mortgage rates and housing affordability factors are cyclical.  By 1979, mortgage rates ballooned to 11-13%. Housing prices and mortgage rates were high, and purchasing power withered.

Members of Generations X and Y missed this major interest rate explosion.   By the time Echo Boomers were a year old, mortgage rates were 17%. By the time they were 5 years old, rates averaged 9% and during their adult years, interest rates were between 4-7%. Therefore, during their adult years, Gen Y buyers have never experienced interest rates above 7%.  It may be hard for them to comprehend how much purchasing power is lost when interest rates move north of 8-10%.

Real Estate professionals – It’s up to you to educate buyers on the reasons to make a buying decision now and not later. All Aboard!

HomeTelos & First Preston: Teaming Up to Fight Hunger

You may be surprised to learn that …“There are over 160,000 hungry kids in Dallas on any given day”. Think that’s high? Sources indicate that on a national basis, “Nearly 17 million children faced hunger at some point during the last year”. Regardless of your geographic region, hunger is a reality for many families of the unemployed and the ‘working poor’.

This Year HomeTelos and First Preston decided to forego the traditional can food drive and use an innovative ‘virtual tool’ to fight hunger.  This marks the 12th year that these companies have supported the North Texas Food Bank (NTFB) in their efforts to help feed North Texas families.  Their first ever “virtual food drive” launched December 1st and runs thru December 24th.

HOW IT WORKS

You simply visit a company-branded page on the NTFB website where you are able to purchase specific food items or make a flat monetary donation.  In the words of one employee, “This changes everything.”

WHY NOT A “CAN DRIVE”?

  • The purchasing power of NTFB allows them to ‘SUPER-SIZE’ your donation.  For every dollar donated, the NTBF is able to provide 4 meals to a family in need.  $1= 4 meals.
  • Traditional “can drives” cost far more in marketing supplies, trucks and drivers.
  • “Virtual drives” support the green movement and guide donations where the needs are greatest.  Every dollar donated virtually goes farther to feed the hungry.

Check with your Regional Food Bank for maximum impact giving.

MATCHING GIFT CHALLENGE–THE MULTIPLIER EFFECT

During the month of December, an anonymous donor has issued a matching gift challenge. Under normal circumstances “$1.00 = 4 Meals”, but this month “$1.00 = 8 Meals”.  A “$10 donation (the cost of 2 Happy Meals) can feed one person for 27 days!

THE EMOTIONAL IMPACT

HomeTelos and First Preston employees are stepping up to stop hunger.  Providing food to those in need enriches both recipient and giver with the true spirit of the holiday season.  For new employees, participation in this project has been an “eye opening” experience.  Several have decided to volunteer at the NTFB on a regular basis.

One First Preston employee stated, “…I want to know that every family has a big meal on the table, especially at Thanksgiving and during the Christmas holiday season.”  Another stated “It’s great to know that every dollar given to a food bank has a multiplied impact.  It’s a cost effective way to make a difference”.

A key organizer for the HomeTelos group, Hope Squyres is excited about the power of the “matching gift challenge”.  She stated that “It’s exciting to watch the donations come in, knowing that every dollar will be doubled.  It’s a wonderful opportunity for all of us to make an impact this holiday season.”  A donation of any size will make a huge difference.

Check with your Regional Food Bank for maximum impact giving.  Or join our effort by clicking on the link below.

http://vad.aidmatrix.org/vadxml.cfm?driveid=4820

Shadow Inventory—Ready, Set, Serve

All Hands On Deck! Recently released findings from Fitch Ratings, indicate that 7 million homes are on the brink of foreclosure or already foreclosed and waiting to be marketed. Based on current sales trends this “shadow inventory” will take an estimated 40 Months to clear.

REO Industry Counter Effect on Neighborhoods
REO Professionals can play an essential role in managing and disposing the anticipated avalanche of assets because every foreclosure represents a “human tragedy”. When families suffer, neighborhoods, cities, states and our economy in general suffers. Read more

National Home Price Index Down—Buyer Affordability Up

According to the S&P/Case Shiller Home Price Index, US home prices edged downward by 2% during the 3rd Quarter. This is in contrast to a 4.7% increase during the 2nd Quarter.

The study reviews stats for only 10 Cities and 20-“City Composites”. Both saw slower annual price growth than in recent months. Cleveland, OH posted the largest month over month decline at 3.0%. (Data published Nov. 30, 2010)

Five Trend Setters
There are Five cities defied the trend and posted positive gains over the prior year.
• San Francisco …… +5.5%
• San Diego .. ……… +5.0%
• Washington D.C. … +4.5%
• Los Angeles …….. +4.4%
• Boston .……..…….. +0.4%

The Bottom Line
Housing prices are still superior to Q2-2009 lows. Month over month declines were modest at 1-3%. Lower prices increase “affordability” for qualified buyers.

Conclusion
While the report captures key trends, it does not cover every city or every metropolitan market area. Remember the old adage, “all real estate is local”.
Knowing and sharing accurate and objective market data generates huge ‘value-added’ to prospective buyers.

HomeTelos Express – More Salt Lake visits!

Have you ever been to Salt Lake, Utah? We loved visiting our brokers there and taking in the sites! We met Dimension Realty and Team Utah offices on our visit.

Big Help for Small Business Owners: Small Business and Credit Act of 2010

Attention Real Estate Brokers…Do you know about the Small Business Jobs and Credit Act? According to CIT Group, only 48% of small businesses have even heard of the legislation despite the US Small Business Administration (SBA) statement that it is “the most significant piece of small business legislation in over a decade”.

There are two important “power tools” hidden in the act that we want to make sure you don’t miss.

1. More Cash
“The new law puts more capital in the hands of Entrepreneurs and Small Business Owners.” (SBA) The maximum loan size for small business loans has more than doubled from the previous limit! There are temporary increases to loan limits, as well as permanent increases in the maximum size for SBA’s loan programs. Read more

Making Room for the Echo Boom

Are you maximizing your marketing to the powerhouse demographic responsible for the wave of first time homebuyers? According to early examination of the Urban Land Institute Survey, most first time homebuyers are members of the “Echo-Boom” generation also referred to as Millennials or Gen Y.

Generation Y is made up of 18-32 year olds and is actually larger than the post war Baby Boom generation. In fact, they make up 25% of the total population at 77.4 million individuals across the United States.

Additionally, this generation is responsible for 50% of first time home purchases from July 2009-June 2010. If that’s not surprising enough, 15% of the 18-24 age group already owned homes!

Here’s another little known fact about GenY…most of them do not want to live in an urban center. Approximately 33% label themselves “city people,” another third prefer the burbs, and the remaining third self-identifies as “small town people” or “country folk.” Therefore, 66% of the current wave of potential first time homebuyers expect to reside outside “big city limits” and would prefer to return to where they grew up.

“Once housing begins to recover, GenY will drive housing development patterns. These people deserve more attention than they are getting,” says Patrick Phillips, ULI chief executive officer. “Real Estate professionals should continue to market to this generation specifically. “

Currently, 53% of the 18-24 sub group expect to be home owners within the next 5 years. The percentage balloons to 73% for those 25-29, and 78% for those 30 or older expect to buy.

Are you targeting this age group as potential home buyers?

Rising Mortage Rates: Are potential home buyers about to miss their opportunity?

The lowest mortgage rates in history are for now, a thing of the past. Rates rose sharply last week for the second week in a row.

Freddie Mac’s nationwide interest rate survey indicates that 30-year fixed rates are up from 4.17% to 4.39% during the week of November 18th. Rates are now perched at the highest point since early August. Fifteen year mortgage rates increased from 3.57% to 3.76%, leaving many prospective homebuyers on the sidelines and wondering what’s next. Read more

What Recession? Hot selling zips defy gravity…

Did you know that there are areas of the country with homes selling at our near 5% ABOVE the asking price? That’s right. Despite the general “perspective” on the housing market, there are many areas of the country with record growth and California holds 5 of the top 10 spots according to ZipRealty.

homes for sale

Chicago

Top Seller
The country’s “hottest selling ZIP” is found in the Greater Grand Crossing community in Chicago, Illinois. In Greater Grand Crossing it is common to see homes sell for 9 percent above list price. Other listed bright sites include, North Las Vegas, Fort Lauderdale, Florida and Covington, Washington.

homes for sale

Durham

Coldest Seller
In case you’re curious, the coldest ZIP in the country was located in Durham, North Carolina. Homes in this city sold for an average of 81% of list price during 3rd Quarter.

Are you seeing any of these trends in your market?

HomeTelos Express: Our visits to Pueblo and Durango CO

On this round we visited Muldoon and Associates and Trend Equity Group. We even had time for a quick Pikes Peak sighting and put our lives at risk on the Royal Gorge Bridge!